About Light Codes

Where Strategy, Creativity & Purpose Meet

100+

Projects Delivered Across various Industries

8+

Years Creating Brands & Digital Experiences

7+

Years In Fortune global 500 Tech & leadership

A close-up of a metallic gold textured sacred geometry merkaba floral with visible scratches and scuffs.

WHY this work exists

We believe how we show up influences what we attract.

Too often, organizations and businesses struggle to communicate the depth of what they do, differentiate themselves clearly, or create experiences that fully reflect the value they provide.

We believe branding is more than aesthetics. It shapes perception, builds trust, creates connection, and influences how people experience your work.

Through strategy, design, systems thinking, and conscious collaboration, we help organizations and businesses create brands that feel more aligned, communicate more effectively, and strengthen connection across every touchpoint.

When your external presence reflects the depth of your vision, trust builds faster, opportunities become more aligned, and the impact of your work can reach further.

  • A smiling woman with long dark hair wearing a cream blazer, gold jewelry, and standing outdoors in front of a cityscape with buildings and water.

    Ammada Tuy

    FOUNDER, MANAGING DIRECTOR

    Ammada brings together expertise in branding, design, technology, and systems thinking to help businesses and organizations bring their vision to life in a way that feels authentic, aligned, and impactful. Her background spans design, engineering and technical leadership within Fortune Global 500 environments, alongside years of supporting purpose-driven organizations and businesses.

    She is especially passionate about supporting leaders who are committed to higher consciousness, conscious leadership, and creating meaningful change. Her work translates vision into brands, digital experiences, and systems that strengthen trust, elevate perception, and support lasting growth and impact.

    Each project is guided closely by Ammada in collaboration with a trusted network of strategic partners and specialists, ensuring every detail is thoughtfully considered and every experience is intentionally crafted from strategy through execution.

  • A middle-aged woman with curly, shoulder-length auburn hair and glasses, smiling with arms crossed, wearing a cream-colored blouse and a gold chain necklace.

    Nancy Clairmont Carr

    STRATEGIC PARTNER, KEYNOTE SPEAKER & TRANSFORMATION LEADERSHIP EXPERT

    Nancy empowers purpose-fueled executives and entrepreneurs for expanding leadership capacity and profitable growth.

    She is the creator of Dynamic Sovereign Matrix™ — a proprietary framework for rewiring the subconscious patterns that shape how high-performing leaders handle pressure, hold vision, influence others, and perform at their highest level. It embodies elements that prepare leaders for dynamic vision in the new era — abundance thinking, authenticity, intuitive access, and expanding consciousness — a higher state of awareness and feeling.

    Nancy works with seasoned executives across all industries who have refined the external game — results, execution, influence — and are ready to upgrade the internal wiring that runs everything. Her work clears success blocks and removes the invisible ceilings that have been in the way.

    Her clients have transformed their businesses to create exponential growth and impact, with reduced stress and increased alignment.

  • A woman with long black hair smiling, standing in front of a colorful Google logo backdrop.

    Sousada Machanthasouk

    STRATEGIC PARTNER, TECHNICAL PROGRAM MANAGER & DIGITAL STRATEGY

    Sousada brings a unique blend of executive-level program leadership, digital strategy, and community-centered impact.

    As a Senior Technical Program Manager at Google, she has led complex initiatives that bridge technology, operations, and stakeholder engagement at scale. Beyond her work in technology, she is also the founder of Papaya Petite, a personal brand that has grown an engaged audience of more than 100K followers through authentic storytelling, content strategy, and community building.

    Through her partnership with Light Codes, she helps guide mission-driven organizations through digital transformation, strategic planning, and website initiatives that require both thoughtful leadership and seamless execution. Her work is grounded in the belief that strong systems, meaningful human connection, and purposeful storytelling are essential to creating lasting impact.

  • A woman smiling while sitting at a desk, wearing a red top and a black headband with white polka dots. She has a necklace with a key pendant and is wearing a smartwatch on her left wrist. There are plants and office items in the background.

    Sayari Banerjee

    STRATEGIC PARTNER, VISUAL DESIGNER

    Sayari is a visual designer focused on translating complex ideas into clear, thoughtful visuals. Her work spans brand systems and illustration with an emphasis on creating work that feels both refined and accessible. She enjoys collaborating closely with teams to bring clarity and cohesion to ideas, and is especially drawn to projects that sit at the intersection of strategy, systems, and storytelling.

  • A young man with dark hair and glasses, smiling, wearing a white shirt, sitting against a beige wall.

    Rushikesh Ingale

    STRATEGIC PARTNER, BRAND DESIGNER

    Rushi is a brand designer who helps businesses and organizations build strong and memorable brands through strategic design. His work spans logo design, brand identity development, brand guidelines, and visual communication, ensuring every brand has a clear, consistent, and impactful presence.

“If you think good design is expensive, you should look at the cost of bad design.”

From our clients

  • "Ammada is reliably conscientious about the quality and caliber of her work, and she is tireless in her efforts to provide you the best possible result from her guidance. "

    DR. DIANE ROBERTSON, FOUNDER OF BETWEEN SOULFUL HEARTS

  • "Thank you to Ammada and her team for their hard work. They have gone above and beyond for Banh Mi House. We appreciate them more than we can ever express."

    ANNIE HUYNH, CO-FOUNDER OF BANH MI HOUSE